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What We Do? |
Industry Specific Research:
Social Media lab works to determine how social media can help specific industry verticals and government agencies. SML conceptualizes, builds solutions and conducts trials before it could be offered as a comprehensive solution
Here’s a quick view on the potential of Social Media for various verticals
BFSI:
- Customer Grievance management
- Loyalty Management
- General branding
- Promo of new features/schemes
- Better KYC (Know Your Customer)
- Feedback and satisfaction surveys
- Referral schemes
Construction:
- Progress Monitoring
- Referral schemes
- Promo of new features/schemes
- Prospect education (on legalities and other terms)
- Networking for housing society members
- Bulletin boards and real time updates
- Rentals and sub-rentals
Governance:
- Complaint registration and tracking
- News and Status updates
- Extended reach out to communities
- Corruption meters
- Scheme effectiveness analysis
- Better public interactions
Travel and Hospitality:
- Customer satisfaction measurement
- Recommendation engines
- Travel cost estimator
- Loyalty Management
- Instant and surprise rewards
- New scheme promotions
- Pre-launch surveys
- Trending
- Complaint redressals
Pharma & Healthcare
- New inventory arrival updates
- Stock exhaust alerts
- Dosage reminders
- Medicare on mobile
- Feedback and recommendation engines
- Insurance and medi-claim management
- Discussion forums
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