BeKnown brings the worldwide leader in connecting people to job opportunities to the world’s largest and most active social network
New Delhi, October 4, 2011 – Monster India today launched BeKnown™, a professional networking app designed to allow Facebook users to establish a professional network on the world’s most popular social platform in the Indian market. WithBeKnown, users can seamlessly identify and connect with friends and professional contacts from multiple sources and grow their professional network, enhance their online professional identity and discover enriching career opportunities. BeKnown is now available for download at http://apps.facebook.com/beknown in 19 different languages, and is accessible by any Facebook user.
Commenting on Monster’s latest initiative, Sanjay Modi, Managing Director, Monster.com (India/Middle East/ South East Asia) said, “As a leader and innovator in the e-recruitment space, Monster.com has always strived to empower both job seekers and employers with what they need to succeed. The launch of BeKnown is another extension of our commitment to meet the evolving needs of job seekers and employers by adding professional networking to their online recruitment, job search, and career management toolkit. Monster India provides Facebook users a powerful professional networking experience through a platform that showcases their professional brand, features career updates and advances their career goals while keeping personal and work-related content and interactions completely separate.”
Today, more than 750 million people globally live their lives through Facebook, while 97% of the Fortune 500 companies turn to Monster to find a powerhouse of talent. In India alone, there are over 35 million users who are active on Facebook; by far the largest online networking platform in the country and is growing at a rapid pace.
BeKnown joins a growing portfolio of solutions from Monster that reach job seekers wherever they are, on their terms; and allows recruiters to leverage and amplify their recruitment networks as they source, match and manage talent throughout the entire recruiting cycle. BeKnown brings professional networking to a mass market audience that includes medical, engineering, education, retail and many other occupations.
The BeKnown network offers new advantages to both career-minded networkers and companies searching for talent.
With BeKnown, users on Facebook can now:
- · Create professional networks within an environment created by Monster without ever leaving Facebook
- · Easily invite contacts from other social networks to expand their BeKnown network beyond their existing Facebook friends
- · Keep social activity with friends and family separate from work-related activity with professional contacts
- · See who among their professional contacts on BeKnown is connected to a company or job opportunity they are interested in
- · Connect professional networking to Monster’s job search and browse tools and import their Monster profile to BeKnown from right within the app
For companies, BeKnown:
- · Opens up a vast source of potential global talent on Facebook – Facebook’s estimated over 35 million Indian members span ages, income levels and ethnic groups
- · Creates new recruitment-focused visibility opportunities and extends job posting reach in a high engagement environment
- · Increases engagement opportunities with so-called passive job seekers, as BeKnown users follow company job and network activity
- · Activates recruiter and employee networks as referral sources
About Monster India
Monster India, the leading online career and recruitment resource in India, works for everyone by connecting job seekers across industry verticals, experience levels and geographies instantly with leading employers. Monster’s cutting edge Magic Search technology and innovative Magic Filter provide relevant profiles to employers and relevant jobs to jobseekers. Monster India started operations in 2001. Headquartered in Hyderabad, the company has an established presence in 11 other cities of India viz., Mumbai, Delhi, Bangalore, Chennai, Pune, Kolkata, Ahmedabad, Baroda, Chandigarh, Jaipur and Cochin.
A recipient of the Best jobsite in India award for two years in a row by an independent jury appointed by PC World, Monster has also been awarded with the User’s Choice Award 2008 by PC Quest.
Monster’s initiative ‘Rozgarduniya.com’ – a job portal exclusively for jobseekers in rural India, in collaboration with ITC e-Choupal enables employers in corporate India to connect with rural talent, thus removing the traditional barriers they face in this process.
Monster India partnered with DishTV to bring the first ever job search “Monsterjobs Active” on TV. Convergence of the internet and TV medium made job services easily accessible to TV viewers across all cities bridging the unmet need of the audience for whom access to the internet is limited.
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